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	<title>Smart Business Advice &#187; WritingRightNow</title>
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	<description>Smart Thinking, Period.</description>
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		<title>Maximize the Success of your Website In Today&#8217;s Economy</title>
		<link>http://www.small-businessadvice.com/maximize-the-success-of-your-website-in-todays-economy/</link>
		<comments>http://www.small-businessadvice.com/maximize-the-success-of-your-website-in-todays-economy/#comments</comments>
		<pubDate>Mon, 27 Aug 2012 17:25:40 +0000</pubDate>
		<dc:creator>WritingRightNow</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[internet marketing principles for small business]]></category>
		<category><![CDATA[website marketing]]></category>
		<category><![CDATA[website planning]]></category>

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		<description><![CDATA[The economic downturn, rapid growth in e-commerce and increasing market globalization makes the website a key tool to increase profitability, or even just maintain the viability of any business.  Following our recent announcement that Google is coming to Pennsylvania to launch Pennsylvania Get Your Business Online, It seemed appropriate that Small Business Advice should provide some insight on how to operate successfully within e-business. As Managing Director of a top UK web design company, Jed Wylie spent years researching the best online techniques used by the most successful e-commerce companies.  The result is a book providing a practical step-by-step strategy to create online success – ‘Make Your Website Sell.’ You don’t need to be an IT expert to understand and implement these strategies and Wylie makes good use of humour.  ‘Make Your Website Sell’ provides a 9-step strategy that includes: turning visitors into customers, generating website traffic, 7 principles of Internet marketing, website planning and performance analysis as a route to online success.  This is underpinned by practical ideas and simple how-to guides dedicated to increasing online profits. Wylie explains that although web designers create commercially successful websites, they are not experts in promoting your business.  This remains your responsibility and [...]]]></description>
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		<title>Leading by Example &#8211; A Challenging Look At Leadership From Past to Present</title>
		<link>http://www.small-businessadvice.com/leading-by-example-a-challenging-look-at-leadership-from-past-to-present/</link>
		<comments>http://www.small-businessadvice.com/leading-by-example-a-challenging-look-at-leadership-from-past-to-present/#comments</comments>
		<pubDate>Sun, 18 Mar 2012 20:02:19 +0000</pubDate>
		<dc:creator>WritingRightNow</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Management]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[caustic leadership]]></category>
		<category><![CDATA[good leadership skills]]></category>
		<category><![CDATA[leadership in small business]]></category>
		<category><![CDATA[leadership in today's economy]]></category>
		<category><![CDATA[leadership lessons]]></category>
		<category><![CDATA[lessons in leadership]]></category>
		<category><![CDATA[What Makes A Good Leader]]></category>

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		<description><![CDATA[Leadership has being in the media a lot recently with the impending US Presidential election and the Margaret Thatcher Oscar winning movie. But what makes a good leader? It seems that terrible leaders are easy to find. This includes business ‘leaders’ who have ruined corporations such as Enron, Lehman Brothers and damaged economies in the process, or political ‘leaders’ who oppress populations in the Middle East and North Africa. There is a wealth of advice and guidance on being a better leader. However, ‘The Terrible Leader’ by Dan White offers an irreverent, challenging and at times caustic look at leadership providing examples from Ivan the Terrible onwards and examining their motivations. As a leadership development consultant and global learning organizational development director, White is well placed to apply leadership theories to actual practice. The result is a book for people who have either been the victims of terrible leadership, or who want to be better leaders themselves. White achieves this by creating his own managerial-Frankenstein. This monsters style is autocratic, makes employees miserable, abuses his power and thrives in a blame culture. Creating this worst-case scenario of leadership allows us to first study ‘The Terrible Leader’, learning what to avoid [...]]]></description>
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